What we do exactly?

Public Relation is often defined as “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

At Cygnus Advertising, we provide a major component of Public Relations, Media Relations.

Our ingenuity and innovativeness makes sure that our client’s points of views gain the correct media exposure. Gaining right media attention is the prime objective of our Media Relations team.

Our Approach

To us Media Relations is not just inviting media for press conferences; we try to pass on the basic idea behind the information. Understanding media interest, preparing information according to that, decoding the information according to the Media needs is also our task, thus the news comes alive for a journalist. Our network assures not only nation-wise coverage but ensures that the information is disseminated in the right media, be it Print, Broadcast or TV

Few ‘Success Stories’

Curtain Raiser Press Conference of NIT Agartala 5th Convocation
Covered by all leading dailies and agencies in Tripura and NE

Curtain Raiser Press Conference of IIT Patna 2nd Convocation at Patna
Covered by over 40 dailies and popular TV Channels of Bihar and Jharkhand.

Release of IMPRINT by President of India
64 National and regional dailies across the country. Live Telecast by National TV Door Darshan

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