Public
Relations

Public Relations (PR) is the art of strategically managing communication between an organization and its audiences. It focuses on building and nurturing relationships with key stakeholders, including employees, customers, investors, media, and the broader public. Effective PR fosters trust, enhances reputation, and drives meaningful engagement.

Strategic
Communication

Media Strategy & Media Relations
Digital & Social Media
Influencer & Collaboration
Events & Experiences
Leadership Communications
Crisis & Issues Management
Employee Communications
Stakeholder Engagement

Advisory

Public Affairs
Policy Communications & Counsel
Community Engagement & Advocacy
Campaigns Design
Reputation Management
Sustainability Strategy & Communications

Interactive and
Technology

Web Design and Coding
Reputation & Performance Measurement
Research & Behavioral Analytics
Innovative Applications of AI

Content Strategy

Creative Strategy
Content Strategy
Media Strategy
Digital Planning & Optimization

Idea to Reality

Strategy, creativity, execution. To drive transformation, you need strength in each domain. Today’s Hill & Knowlton combines uncommon creativity, deep sector and stakeholder understanding, with passionate commitment to client satisfaction to change what’s possible – for the better.
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Case Studies

Team CYGNUS believes that brands need a cohesive and comprehensive strategy in these times of extensive fragmentation. Thus emerged its spectrum of services ranging from Strategic Planning, Business Consulting, Advertising, Design, Digital Content as well as Printing Brochure and Infographics Solution. Our enviable client retention record – including some relationships spanning over two decades – is testament to the success of this approach. We bring to you some of the Case Studies wherein the work speaks volumes. Missions Accomplished!!!

Web & Interactive (UI/UX)

Hindustan National Glass & Industries Limited

Digital Marketing

Birla Institute of Technology, Mesra

Fashion & Lifestyle Catalog

Linen Club

Intelligent Space

Making of Kolkata Traffic Police Museum

Content design

Asian Paints

Video & Motion Graphics

Documentary on Kolkata Traffic Police
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Whats New

Need a creative boost? Discover fresh design trends, innovative marketing strategies, and inspiring brand stories in our latest blog post.

Annual Report Designing Agency

Traditionally speaking, an Annual Report can be considered as a ritual which forms part of the yearly financial writing, performance, and predictions that are sent to the Stakeholders... Read more

Corporate Video Production Agency

Brand building in today’s digital world is no longer a privilege but a necessity. To businesses, additions such as achievement features, value addition, and authenticity characterize what sets... Read more

Unison: Simply Works

A captain is as good as his team – A captain is as bad as his team. These are common adages that come into play when it’s a team game. And these also validate the fact that working in unison is a... Read more

Changing Dynamics of Public Relations

Let’s start the piece with the adage, “A PR’s job is thankless.” If you have been in the profession of Public Relations, either you have been tenacious enough to go through the labyrinths of the job... Read more
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