What does freedom mean in the creative space? The answer to this question is no rocket science to decipher if you have been associated with the field. On the 78th Independence Day, we at Cygnus take a trip down memory lane recalling the nub of independence in our team. Freedom thy Name is Cygnus Cygnus Advertising […]

When a company endeavours on a mission, there are various activities lined up which drive the products. At the end of the day, the performance counts and they are revealed through the Annual Report that describes the firm’s delivery mechanism over the last 12 months. But it is not just all about annual report, a […]

While walking down the street a 5-year-old kid saw a man helping a blind woman cross the road. Surprised he asked his mother why he was doing so. His mother impressed by the question apprised him of the compassion value associated with the act. “You should always help people in distress,” she said. “So, he […]

With more than a two decade-long experience in Communication & Advertising, our research unit at Cygnus Advertising conceived of more unique and innovative ways to present a report which ultimately made us strike the right chord with SMART Report that is the need of the hour. We read the writings on the wall and realised […]

Engineer your thoughts, achieve your goals – if you thought on Vishwakarma Day, we will only pay ode to engineers, you got it wrong. We will try to delve deep into the array of areas and space where engineering has made a foray into. Read on… Yes, Vishwakarma Puja is celebrated as the day for […]

A captain is as good as his team – A captain is as bad as his team. These are common adages that come into play when it’s a team game. And these also validate the fact that working in unison is a matter of great importance. Team work – what is team work? Team work […]