In the corporate world, an annual report is much more than a legal requirement; it is a vital cog in the wheel related to communication and engagement. An effectively designed annual report serves as a reflection of a company’s achievements, aspirations and commitment to transparency. Here’s a lowdown on the indispensability of designing an annual […]

When a company is established, it is paramount that it has a farsightedness to grow and evolve over a period of time. Not indulging in any harakiri, a slow and steady approach wins the race for you.  Among many of the compartments that hold key to success and progress of the company, an integrated annual […]

What does freedom mean in the creative space? The answer to this question is no rocket science to decipher if you have been associated with the field. On the 78th Independence Day, we at Cygnus take a trip down memory lane recalling the nub of independence in our team. Freedom thy Name is Cygnus Cygnus Advertising […]

When a company endeavours on a mission, there are various activities lined up which drive the products. At the end of the day, the performance counts and they are revealed through the Annual Report that describes the firm’s delivery mechanism over the last 12 months. But it is not just all about annual report, a […]

While walking down the street a 5-year-old kid saw a man helping a blind woman cross the road. Surprised he asked his mother why he was doing so. His mother impressed by the question apprised him of the compassion value associated with the act. “You should always help people in distress,” she said. “So, he […]

With more than a two decade-long experience in Communication & Advertising, our research unit at Cygnus Advertising conceived of more unique and innovative ways to present a report which ultimately made us strike the right chord with SMART Report that is the need of the hour. We read the writings on the wall and realised […]