Like us!
Follow us!
Follow us!
Follow us!
Follow us!
Follow us!

  • Client

    Kolkata Police

    • Objectives

      Kolkata Traffic Police had a specific task at hand with the following objectives

      • To drive an awareness program around crime and violence against women
      • To sensitize general population on prevention of crime against women
      • To achieve content virility through its theme for long lasting recall

    • Solution

      With the complexity of the problem, Cygnus Advertising offered the following solutions

      • Consumer Research – Extensive research and market analysis were done to identify key consumer behavior in a bid to arrive at the final approach
      • Content Production – End-to-end delivery of a short video film with a unique messaging. Starting from ideation to final production everything was handled in-house
      • Social Media Promotion – Appropriate platform-based approach was organized in order to promote the video across a wider audience network

    • Result

      The video production for Kolkata Traffic Police’s Sawal Pucho Campaign achieved the following landmarks

      • Critical appreciation of the content by key stakeholders of the Society
      • The video in general was viewed by over 5 Lacs people organically

More Case Studies

Creative Services

R Chowdhury & Sons

Newspaper Advertisment

Creative Services

Ernst & Young Associates LLP

Creative Implementation

Technology Solutions

Hindustan National Glass & Industries Limited

Fully Dynamic Website

Event & Exposition

Virtual Convocation Management

Digital Convocation

Creative Services

Asian Paints

Promotional Creative Designs

AV Production

Hindustan Copper Limited

Corporate Film

Print Solutions

The Curtain Raiser Volume of The Global Encyclopaedia of the Ramayana

Design & Printing

Brand Building

Linen Club

Corporate Brand Building

Space Design & Installation

Making of Kolkata Traffic Police Museum

Space Design & Installation

AV Production

Documentary on Kolkata Traffic Police

Documentary Film

Space Design & Installation

DHI Centre of Excellence IIT Kharagpur

Space Design & Installation

Event & Exposition

The Commemorative Bicentenary Celebration of the Indian Museum

Event Management, Media Management & Documentary Film

Digital Marketing

IIM Lucknow, Noida Campus

Social Media Marketing

Event & Exposition

National Conference & Exposition of The Kolkata Traffic Police

Exposition & Conference Management

Digital Marketing

HNGIL

Social Media Marketing

Technology Solutions

MSDE, GoI & IIT Madras

Web Portal Development

Brand Building

HILAND GROUP

Brand Activation

Print Solutions

Gloster Ltd

Sustainability Report, Print & Publication

Print Solutions

Global Encyclopaedia of the Ramayana

Creatuve Campaigns & Strategy
Ramayana exhibition logo

Space Design & Installation

Indian Knowledge Systems (IKS)

Space Design & Installation
Hand to hand communication logo

AV Production

Kolkata Traffic Police

Social Awareness Television Commercial (TVC)
IIT JAM 2021 logo

Technology Solutions

IISc as JAM 2021 controlling Institute

Fully Dynamic website

Digital Marketing

HNG

Creatuve Campaigns & Strategy

Brand Building

Asian Paints

Creatuve Campaigns & Strategy

Event & Exposition

Hiland Willows

Creatuve Campaigns & Strategy